Media & Entertainment Industry Opportunities in the digital media space
The Internet has significantly altered traditional business models in the media & entertainment industry. Consumers’ appetite for digital consumption is growing exponentially.
As consumers shift from traditional media to digital media consumption, it is becoming imperative for companies to come up with innovative services and new distribution
modalities. Essentially, companies must employ media portals that can cater to the changing demands of the market, and address the challenges of new revenue streams and connected
content management.
Common realities that the industry needs to recognize:
- Substantial innovation in the manufacturing of handheld devices and content aggregators allow content distributors to deliver superior experiences to the consumer.
- There is a huge decline in traditional media consumption. A large portion of it has shifted towards digital consumption.
- Digital revenue models tend to be weaker than traditional revenue models as offerings are fairly fragmented and there are many players offering niche services.
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