Ivesia Solutions Inc

When you look at ISVs annual reports, their R & D spend remains consistently in the range of 15% to 20% of their turnover. With the global slowdown, many of them have reduced their R & D spend considerably and some of them even went to the extent of moving their product releases to a future date just to ensure that their liquidity is not compromised.

Mckinsey’s survey on R&D spend says that high performing innovators that have derived maximum benefits from R & D have in fact increased their R & D spend during 2009. These are companies that completely understands … Continue Reading